15 in ’15: OgilvyOne Scoops the DMA ECHO Awards

BOSTON, MA, October 5, 2015: OgilvyOne Worldwide dominated the Direct Marketing Association’s ECHO awards tonight, scooping 15 awards in total, including six Gold, more than twice as many as any other agency

The ECHOs are the only global awards that recognize creativity and effectiveness in OgilvyOne’s specific discipline of digital, direct and customer engagement. This year, OgilvyOne continued its dominance of the ECHOs, taking home six Gold, six Silver and three Bronze awards, thanks to offices in Beijing, Chicago, Copenhagen, London, Mumbai, New Delhi and New York.

Commenting on the awards, Brian Fetherstonhaugh, Chairman & CEO of OgilvyOne Worldwide said, “Winning 15 awards in the world’s oldest and most prestigious response-based marketing awards show is a fantastic accomplishment and one we are proud to share with our clients. It’s a testament to our commitment to data-driven creativity."

Gold Medals
Eyes on the Road, Volkswagen - OgilvyOne Beijing
Visit Soon, British Airways - OgilvyOne London
Ilha de Calma: The Mystery Island, Government of Daman & Diu & Dadra & Nagar Haveli - OgilvyOne Worldwide, India
The Second Hug, Kimberly-Clark Huggies - Chicago
Drinkable Advertising, The Coca-Cola Company - New York
Responsive Short Film, Time Warner Cable - New York

Silver Medals
Great Chinese Names for Great Britain, Visit Britain - Beijing
Beyond Mobility, Vodafone Business Services - OgilvyOne Worldwide, India
Husbands Initiated Movement against Breast Cancer, Philips India Limited - OgilvyOne Worldwide, India
Wishes Delivered, UPS - New York
The 11 Initiative, Aetna - New York
#ThatSongWhen, Spotify - New York

From Muscles to Brains, The National Defense - OgilvyOne Worldwide, Denmark
Dispatches from the Wimbledon Championships, IBM - OgilvyOne London
Changing the way Indian Women Cook Fried Food, Philips India Limited - OgilvyOne Worldwide, India