OgilvyOne Glows in Gold at DMA ECHO Awards

The Customer Agency makes waves at the international awards show

LOS ANGELES, CA, October 17, 2016: OgilvyOne Worldwide swept the Direct Marketing Association’s ECHO Awards yesterday evening, landing 14 awards in total, including four Gold.

As the world’s top advertising and marketing competition solely dedicated to data-driven marketing, the ECHO Awards showcase global digital, data-driven, direct marketing campaigns that recognize creativity, innovation, relevance and fearlessness. Continuing its streak as the most awarded agency at the ECHOs, OgilvyOne received four Gold, one Silver and nine Bronze awards, thanks to offices in Hong Kong, Mumbai, Toronto, Copenhagen, London, Makati City, New York and Singapore.

Remarking on the awards, Brian Fetherstonhaugh, Chairman & CEO of OgilvyOne Worldwide said, “We’re honored to receive 14 ECHO Awards for ground-breaking, creative, data-driven campaigns that significantly impacted our clients’ businesses. This is a wonderful accomplishment for OgilvyOne and I couldn’t be more proud of this achievement.”

OgilvyOne Worldwide 2016 DMA ECHO Award wins

Gold Medals (4)

Best Use of Mobile: TASKS FOR TOYS, Toys'R'Us (Singapore) Pte Limited – Singapore

Publishing/Entertainment/Media: The Hashtag 500, NASCAR – New York

Business and Consumer Services: Champions League Pub Signs, BT Sports Commercial – London

Not-for-Profit: The Last Word, WWF Hong Kong – Hong Kong

Silver Medals (1)

Best Use of Social Media: #DarkTravelTale, Reliance General Insurance – Mumbai

Bronze Medals (9)

Business and Consumer Products: Finger Lickin' Good Edible Nail Polish, Kentucky Fried Chicken – Hong Kong

Best Integrated Campaign: The Last Word, WWF Hong Kong – Hong Kong

Best Use of Mobile: See your future in 360˚, The National Defence Recruitment – Copenhagen

Business and Consumer Products: The Officers Choice, The National Defence Recruitment – Copenhagen

Retail and Direct Sales: Champions League Pub Signs, BT Sports Commercial – London

Art Direction: Champions League Pub Signs, BT Sports Commercial – London

Best Use of Data and Analytics: MILO Champions Band and App, MILO – Manila

Insurance and Financial Products and Services: #DarkTravelTale, Reliance General Insurance – Mumbai

Best Customer-Centric Campaign: EHmogi, Tim Hortons - Toronto